(VIENNA, VA, May 22, 2012) - Federal Computer Week and GCN, published by 1105 Government Information Group, lead the field of federal publications in readership among IT purchasers, according to the 2012 Federal Media & Marketing Study by Market Connections, Inc. This study measures readership by government decision-makers of 32 federal related publications and websites and represents survey results from more than 3,000 defense and civilian agency respondents.
According to the study, Federal Computer Week and GCN reach the most IT purchasers in the following product/service categories: CyberSecurity, Computer Systems/Hardware, IT Security and Software. Federal Computer Week also ranks #1 in Health IT, Telecommunications and Cloud Computing Services. Plus, Federal Computer Week and GCN have the most webcast participation among IT purchasers - specifically those who have participated in 4 or more webcasts within the past year.
"We are very pleased that the leadership positions of Federal Computer Week and GCN continue to be validated by third party research. These are clearly the go-to-brands for marketers targeting government IT decision-makers. The research shows that IT purchasers are looking to the editorial insight and guidance provided by our brands to help them improve performance in their agencies." said Jennifer Weiss, SVP and Group Publisher, 1105 Government Information Group.
GCN is the trusted source for public sector IT managers providing technology assessments, recommendations, and case studies. It boasts the largest total circulation of public sector IT with 100,000 subscribers and has over 360,000 page views a month. Reaching federal, state and local government agencies, GCN delivers a unique editorial viewpoint addressing the common challenges faced at every level of government. www.GCN.com
Federal Computer Week is the only brand that provides executive-level coverage of the important technology issues impacting federal leaders who are responsible for leveraging IT to fulfill the agency mission. With 80,000 subscribers and 370,000 page views per month, Federal Computer Week is widely recognized for delivering the largest audience of Federal IT executives, providing readers with strategy and business management information. www.fcw.com
About 1105 Media, Inc.
1105 Media, Inc. is a leading provider of integrated information and media in targeted business-to-business markets, including specialized sectors of the information technology community; industrial health, safety and compliance; security; environmental protection; and home healthcare. 1105's offerings span print and online magazines, journals and newsletters; seminars, conferences and trade shows; training courseware; and web-based services. 1105 Media is based in Chatsworth, CA, with offices throughout the United States. www.1105media.com